Retail Analytics Market Size, Share, Analysis Report

Retail Analytics Market Size by Component (Services, Software), By Deployment Model (On-Demand, On-Premises), By End-User (Offline, Online), By Business Function (Supply Chain, Marketing, Store Operations, Sales, Finance), By Application (Yield Analysis, Inventory Analysis), Others, Merchandising Analysis, Pricing Analysis, Customer Management, Performance Analysis), By Region (North America, Europe, Asia-Pacific, Rest of the World), Market Analysis Report, Forecast

The global retail analytics market is expected to be around US$ 16 billion by 2027, at a CAGR of 21% during the forecast period.

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MARKET SNAPSHOT

Major Players

Study period:

2022-2027

Base Year:

2021

CAGR:

21

Fastest Growing Market:

APAC

Largest Market:

North America

REPORT DESCRIPTION

The Global Retail Analytics Market is expected to grow by 2027 at a CAGR of 21.47%.

Retail analytics allows retailers to make enhancements according to their customer behavior and preferences. The rising number of social media users allows retailers to understand the demographic data, like shopping habits, purchase history, and preferences, to design their promotional and market growth strategies. Similarly, small players can invest in enterprise-grade solutions at economical costs. Incremental opportunities in the retail analytics market are growing, since cloud-based solutions have assisted in the drastic reduction of upfront installation costs. Growing usage of tablet and smartphone has further catalyzed the increasing adoption of cloud-based POS technology. The retail analytics market is globally segmented into solution, business function, service, deployment type, and regions. On the basis of the solution, the market is segregated into analytics tools, reporting and visualization tools, data management software and mobile applications. Based on the business function, the retail analytics market is considered into marketing and customer analytics, supply chain analytics, merchandizing and in-store analytics and strategy and planning market.

The global Retail Analytics market is segregated on the basis of Component as Services and Software. Based on Deployment Model the global Retail Analytics market is segmented in On-Demand and On-Premises. Based on End-User the global Retail Analytics market is segmented in Offline and Online.

Based on Business Function, the global Retail Analytics market is segmented in Supply Chain, Marketing, Store Operations, Sales, and Finance. The report also bifurcates the global Retail Analytics market based on Application in Yield Analysis, Inventory Analysis, Others, Merchandising Analysis, Pricing Analysis, Customer Management, and Performance Analysis.

The global Retail Analytics market report provides geographic analysis covering regions, such as North America, Europe, Asia-Pacific, and Rest of the World. The Retail Analytics market for each region is further segmented for major countries including the U.S., Canada, Germany, the U.K., France, Italy, China, India, Japan, Brazil, South Africa, and others.

Competitive Rivalry

SAP, Bridgei2i, SAS Institute, Qlik, Angoss, IBM, Oracle, Microsoft, Manthan, Fujitsu, and others are among the major players in the global Retail Analytics market. The companies are involved in several growth and expansion strategies to gain a competitive advantage. Industry participants also follow value chain integration with business operations in multiple stages of the value chain.

The Retail Analytics Market has been segmented as below:

Retail Analytics Market, By Component

  • Services
  • Professional Services
  • Implementation and Consulting Services
  • Training and Support
  • Managed Services
  • Software

Retail Analytics Market, By End-User

  • Offline
  • Online

Retail Analytics Market, By Organization Size

  • Large Enterprises
  • Small

Retail Analytics Market, By Deployment Model

  • On-Demand
  • On-Premises

Retail Analytics Market, By Business Function

  • Supply Chain
  • Store Operations
  • Finance
  • Sales
  • Marketing

Retail Analytics Market, By Application

  • Yield Analysis
  • Inventory Analysis
  • Merchandising Analysis
  • Pricing Analysis
  • Customer Management
  • Performance Analysis
  • Others

Retail Analytics Market, By Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World

Retail Analytics Market, By Company

  • SAP
  • Bridgei2i
  • SAS Institute
  • Qlik
  • Angoss
  • IBM
  • Oracle
  • Microsoft
  • Manthan
  • Fujitsu
  • Information Builders
  • Microstrategy

The report covers:

  • Global Retail Analytics market sizes from 2018 to 2027, along with CAGR for 2022-2027
  • Market size comparison for 2020 vs 2027, with actual data for 2021, estimates for 2022 and forecast from 2022 to 2027
  • Global Retail Analytics market trends, covering comprehensive range of consumer trends & manufacturer trends
  • Value chain analysis covering participants from raw material suppliers to the downstream buyer in the global Retail Analytics market
  • Major market opportunities and challenges in forecast timeframe to be focused
  • Competitive landscape with analysis on competition pattern, portfolio comparisons, development trends and strategic management
  • Comprehensive company profiles of the key industry players

Report Scope:

The global Retail Analytics market report scope includes detailed study covering underlying factors influencing the industry trends.

The report covers analysis on regional and country level market dynamics. The scope also covers competitive overview providing company market shares along with company profiles for major revenue contributing companies.

The report scope includes detailed competitive outlook covering market shares and profiles key participants in the global Retail Analytics market share. Major industry players with significant revenue share include SAP, Bridgei2i, SAS Institute, Qlik, Angoss, IBM, Oracle, Microsoft, Manthan, Fujitsu, and others.

Reasons to Buy this Report:

  • Gain detailed insights on the Retail Analytics industry trends
  • Find complete analysis on the market status
  • Identify the Retail Analytics market opportunities and growth segments
  • Analyse competitive dynamics by evaluating business segments & product portfolios
  • Facilitate strategy planning and industry dynamics to enhance decision making

Some of the recent Developments in Retail Analytics market are as follows:

Microsoft

  • 06-2020: — Microsoft Corp. has declared a strategic change in its retail operations, with closing Microsoft Store physical locations. The company’s retail team members will continue to serve customers from Microsoft corporate facilities and remotely providing sales, training, and support.
  • 01-2020: Microsoft endures to innovate side by side with retailers to support them embrace their biggest opportunities and allow intelligent retail by empowering businesses to take control of their own digital evolution.

Oracle

  • 01-2019: Oracle Retail Intuitions Suite and Retail Science Platform aid retailers to balance the need for advanced retail analytics and retail science deprived of incurring the significant overhead of retail AI and data scientists.
  • Oracle Retail Consumer Perceptions is a strategic collaboration with Oracle Data Cloud and conveys an unprecedented level of insight to retail marketing teams looking to better understand their existing customers and optimize new customer acquisition campaigns.

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1. Introduction

    1.1 Key Insights
    1.2 Report Overview
    1.3 Markets Covered
    1.4 Stakeholders

2. Research Methodology

   2.1 Research Scope
    2.2 Market Research Process
    2.3 Research Data Analysis
        2.4.1 Secondary Research
        2.4.2 Primary Research
        2.4.3 Models for Estimation
    2.5 Market Size Estimation
        2.5.1 Bottom-Up Approach – Segmental Market Analysis
        2.5.2 Top-Down Approach – Parent Market Analysis

3. Executive Summary

4. Market Overview

    4.1 Introduction
        4.2.1 Drivers
        4.2.2 Restraints
        4.2.3 Opportunities
        4.2.4 Challenges
    4.2 Porter’s Five Force Analysis

5. Retail Analytics Market, By Component

    5.1 Introduction
    5.2 Services
        5.2.1 Market Overview
        5.2.2 Market Size and Forecast
    5.3 Software
        5.3.1 Market Overview
        5.3.2 Market Size and Forecast

6. Retail Analytics Market, By End-User

    6.1 Introduction
    6.2 Offline
        6.2.1 Market Overview
        6.2.2 Market Size and Forecast
    6.3 Online
        6.3.1 Market Overview
        6.3.2 Market Size and Forecast

7. Retail Analytics Market, By Organization Size

    7.1 Introduction
    7.2 Large Enterprises
        7.2.1 Market Overview
        7.2.2 Market Size and Forecast
    7.3 Small
        7.3.1 Market Overview
        7.3.2 Market Size and Forecast

8. Retail Analytics Market, By Deployment Model

   8.1 Introduction
    8.2 On-Demand
        8.2.1 Market Overview
        8.2.2 Market Size and Forecast
    8.3 On-Premises
        8.3.1 Market Overview
        8.3.2 Market Size and Forecast

9. Retail Analytics Market, By Business Function

    9.1 Introduction
    9.2 Supply Chain
        9.2.1 Market Overview
        9.2.2 Market Size and Forecast
    9.3 Store Operations
        9.3.1 Market Overview
        9.3.2 Market Size and Forecast
    9.4 Finance
        9.4.1 Market Overview
        9.4.2 Market Size and Forecast
    9.5 Sales
        9.5.1 Market Overview
        9.5.2 Market Size and Forecast
    9.6 Marketing
        9.6.1 Market Overview
        9.6.2 Market Size and Forecast

10. Retail Analytics Market, By Application

    10.1 Introduction
    10.2 Yield Analysis
        10.2.1 Market Overview
        10.2.2 Market Size and Forecast
    10.3 Inventory Analysis
        10.3.1 Market Overview
        10.3.2 Market Size and Forecast
    10.4 Merchandising Analysis
        10.4.1 Market Overview
        10.4.2 Market Size and Forecast
    10.5 Pricing Analysis
        10.5.1 Market Overview
        10.5.2 Market Size and Forecast
    10.6 Customer Management
        10.6.1 Market Overview
        10.6.2 Market Size and Forecast
    10.7 Performance Analysis
        10.7.1 Market Overview
        10.7.2 Market Size and Forecast
    10.8 Others
        10.8.1 Market Overview
        10.8.2 Market Size and Forecast

11. Retail Analytics Market, By Geography

    11.1 Introduction
    11.2 North America
        11.2.1 North America Retail Analytics, By Component
        11.2.2 North America Retail Analytics, By End-User
        11.2.3 North America Retail Analytics, By Organization Size
        11.2.4 North America Retail Analytics, By Deployment Model
        11.2.5 North America Retail Analytics, By Business Function
        11.2.6 North America Retail Analytics, By Application
    11.3 Europe
        11.3.1 Europe Retail Analytics, By Component
        11.3.2 Europe Retail Analytics, By End-User
        11.3.3 Europe Retail Analytics, By Organization Size
        11.3.4 Europe Retail Analytics, By Deployment Model
        11.3.5 Europe Retail Analytics, By Business Function
        11.3.6 Europe Retail Analytics, By Application
    11.4 Asia-Pacific
        11.4.1 Asia-Pacific Retail Analytics, By Component
        11.4.2 Asia-Pacific Retail Analytics, By End-User
        11.4.3 Asia-Pacific Retail Analytics, By Organization Size
        11.4.4 Asia-Pacific Retail Analytics, By Deployment Model
        11.4.5 Asia-Pacific Retail Analytics, By Business Function
        11.4.6 Asia-Pacific Retail Analytics, By Application
    11.5 Rest of the World
        11.5.1 Rest of the World Retail Analytics, By Component
        11.5.2 Rest of the World Retail Analytics, By End-User
        11.5.3 Rest of the World Retail Analytics, By Organization Size
        11.5.4 Rest of the World Retail Analytics, By Deployment Model
        11.5.5 Rest of the World Retail Analytics, By Business Function
        11.5.6 Rest of the World Retail Analytics, By Application

12. Competitive Insights

    12.1 Key Insights
    12.2 Company Market Share Analysis
    12.3 Strategic Outlook
        12.3.1 Mergers & Acquisitions
        12.3.2 New Product Development
        12.3.3 Portfolio/Production Capacity Expansions
        12.3.4 Joint Ventures, Collaborations, Partnerships & Agreements
        12.3.5 Others

13. Company Profiles

    13.1 SAP
        13.1.1 Company Overview
        13.1.2 Product/Service Landscape
        13.1.3 Financial Overview
        13.1.4 Recent Developments
    13.2 Bridgei2i
        13.2.1 Company Overview
        13.2.2 Product/Service Landscape
        13.2.3 Financial Overview
        13.2.4 Recent Developments
    13.3 SAS Institute
        13.3.1 Company Overview
        13.3.2 Product/Service Landscape
        13.3.3 Financial Overview
        13.3.4 Recent Developments
    13.4 Qlik
        13.4.1 Company Overview
        13.4.2 Product/Service Landscape
        13.4.3 Financial Overview
        13.4.4 Recent Developments
    13.5 Angoss
        13.5.1 Company Overview
        13.5.2 Product/Service Landscape
        13.5.3 Financial Overview
        13.5.4 Recent Developments
    13.6 IBM
        13.6.1 Company Overview
        13.6.2 Product/Service Landscape
        13.6.3 Financial Overview
        13.6.4 Recent Developments
    13.7 Oracle
        13.7.1 Company Overview
        13.7.2 Product/Service Landscape
        13.7.3 Financial Overview
        13.7.4 Recent Developments
    13.8 Microsoft
        13.8.1 Company Overview
        13.8.2 Product/Service Landscape
        13.8.3 Financial Overview
        13.8.4 Recent Developments
    13.9 Manthan
        13.9.1 Company Overview
        13.9.2 Product/Service Landscape
        13.9.3 Financial Overview
        13.9.4 Recent Developments
    13.10 Fujitsu
        13.10.1 Company Overview
        13.10.2 Product/Service Landscape
        13.10.3 Financial Overview
        13.10.4 Recent Developments
           13.11 Information Builders
                        13.11.1 Company Overview
        13.11.2 Product/Service Landscape
        13.11.3 Financial Overview
        13.11.4 Recent Developments
           13.12 Microstrategy
                        13.12.1 Company Overview
        13.12.2 Product/Service Landscape
        13.12.3 Financial Overview
        13.12.4 Recent Developments

The Retail Analytics Market has been segmented as below:

Retail Analytics Market, By Component

  • Services
  • Professional Services
  • Implementation and Consulting Services
  • Training and Support
  • Managed Services
  • Software

Retail Analytics Market, By End-User

  • Offline
  • Online

Retail Analytics Market, By Organization Size

  • Large Enterprises
  • Small

Retail Analytics Market, By Deployment Model

  • On-Demand
  • On-Premises

Retail Analytics Market, By Business Function

  • Supply Chain
  • Store Operations
  • Finance
  • Sales
  • Marketing

Retail Analytics Market, By Application

  • Yield Analysis
  • Inventory Analysis
  • Merchandising Analysis
  • Pricing Analysis
  • Customer Management
  • Performance Analysis
  • Others

Retail Analytics Market, By Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World

Retail Analytics Market, By Company

  • SAP
  • Bridgei2i
  • SAS Institute
  • Qlik
  • Angoss
  • IBM
  • Oracle
  • Microsoft
  • Manthan
  • Fujitsu
  • Information Builders
  • Microstrategy

Got a question? We've got answers. If you have some other questions, see our support center.

The market is expected to grow at a CAGR of 21% during the study period (2022-2027)
The global retail analytics market is expected to be around US$ 16 billion by 2027
The segment included in Retail Analytics Market is Component, End-User, Organization Size, Deployment Model, Business Function, Application and region.
Some key players operating in the Retail Analytics Market include SAP, Bridgei2i, SAS Institute, Qlik, Angoss, IBM, Oracle, Microsoft, Manthan, Fujitsu
We can offer several formats of the market research reports including, • PDF • PPT • Spreadsheet/ Workbook

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