Marketing automation software decreases the number of monotonous tasks associated with the conventional marketing processes and expands their overall efficiency. The software connects different marketing channels like social media, e-mail, and content marketing to collect and analyze data. It supports organizations to generate more revenue and a better ROI. It also aids store customer-specific data used in customer segmentation and targeting, categorize customers based on common interests and behaviours, develops appropriate marketing patterns, and integrates marketing channels to deliver better customer experience. Organizations use marketing automation software to recognize the buying criteria of consumers and market the products accordingly. Automation technology in email marketing has evidenced beneficial and helpful in generating quality leads, and successful execution of marketing campaigns. The intensification of social media and the fast penetration of mobile and smart devices will foster the marketing solutions and its automation over the estimate period.
Global Marketing Automation market is segmented based on the Applications as, Lead Nurturing & Lead Scoring, Email Marketing, Social Media Marketing, Analytics & Reporting, Campaign Management. On the basis of Component as, the global Marketing Automation market is segregated as Software, Services.
Global Marketing Automation market report covers various regions including North America, Europe, Asia Pacific, and Rest of World. The regional Marketing Automation market is further bifurcated for major countries including U.S., Canada, Germany, UK, France, Italy, China, India, Japan, Brazil, South Africa and others.
Research Methodology:
To calculate the market size, the report considers the revenue generated from the sales of Marketing Automation market manufacturers. The revenue generated from the sales of Marketing Automation manufacturer has been calculated through primary and secondary research.
The market size estimation also considered leading players revenues as part of triangulation the key players considered are HubSpot ( US);Adobe (US); Oracle (US) Salesforce (US); SAS (US),ActiveCampaign (US);Acoustic (US); Act-On Software(US); Sendinblue (France); LeadSquared (India); Keap (US); GetResponse (Poland); Ontraport (US); SharpSpring (US); SimplyCast (Canada); ClickDimensions (US), and Net-Results (US). Availability Services among others operating in the Marketing Automation market across the globe identified through secondary research and a corresponding detailed analysis of the top vendors in the market. The market size calculation also includes types of segmentation determined using secondary sources and verified through primary sources.
The Marketing Automation Market has been segmented as below:
Marketing Automation Market, By Application
Marketing Automation Market, By Industry
Marketing Automation Market, By Component
Marketing Automation Market, By Organization Size
Marketing Automation Market, By Deployment Type
Marketing Automation Market, By Region
Report scope:
The global Marketing Automation market report covers detailed study with the underlying influencing factors for the variations in the industry growth trends. The report scope includes market analysis on regional as well as country level.
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1. Introduction
1.1. Key Points
1.2. Report Description
1.3. Markets Covered
1.4. Stakeholders
2. Research Methodology
2.1. Research Scope
2.2. Market Research Process
2.3. Research Data Analysis
2.3.1. Secondary Research
2.3.2. Primary Research
2.3.3. Models for Estimation
2.4. Market Size Estimation
2.4.1. Bottom-Up Approach
2.4.2. Top-Down Approach
3. Executive Summary
4. Marketing Automation Market, By Application
4.1. Key Points
4.2. Social Media Marketing
4.2.1. Market Overview
4.2.2. Market Size & Forecast
4.3. Inbound Marketing
4.3.1. Market Overview
4.3.2. Market Size & Forecast
4.4. Analytics & Reporting
4.4.1. Market Overview
4.4.2. Market Size & Forecast
4.5. Campaign Management
4.5.1. Market Overview
4.5.2. Market Size & Forecast
4.6. Email Marketing
4.6.1. Market Overview
4.6.2. Market Size & Forecast
4.7. Lead Nurturing & Lead Scoring
4.7.1. Market Overview
4.7.2. Market Size & Forecast
4.8. Others
4.8.1. Market Overview
4.8.2. Market Size & Forecast
5. Marketing Automation Market, By Industry
5.1. Key Points
5.2. Healthcare & Life Sciences
5.2.1. Market Overview
5.2.2. Market Size & Forecast
5.3. Education
5.3.1. Market Overview
5.3.2. Market Size & Forecast
5.4. Media & Entertainment
5.4.1. Market Overview
5.4.2. Market Size & Forecast
5.5. Manufacturing
5.5.1. Market Overview
5.5.2. Market Size & Forecast
5.6. Others
5.6.1. Market Overview
5.6.2. Market Size & Forecast
5.7. BFSI
5.7.1. Market Overview
5.7.2. Market Size & Forecast
5.8. IT & Telecoms
5.8.1. Market Overview
5.8.2. Market Size & Forecast
5.9. Retail & Consumer Goods
5.9.1. Market Overview
5.9.2. Market Size & Forecast
5.10. Travel & Hospitality
5.10.1. Market Overview
5.10.2. Market Size & Forecast
6. Marketing Automation Market, By Component
6.1. Key Points
6.2. Services
6.2.1. Market Overview
6.2.2. Market Size & Forecast
6.3. Software
6.3.1. Market Overview
6.3.2. Market Size & Forecast
7. Marketing Automation Market, By Organization Size
7.1. Key Points
7.2. Large Enterprises
7.2.1. Market Overview
7.2.2. Market Size & Forecast
7.3. SMEs
7.3.1. Market Overview
7.3.2. Market Size & Forecast
8. Marketing Automation Market, By Deployment Type
8.1. Key Points
8.2. Cloud
8.2.1. Market Overview
8.2.2. Market Size & Forecast
8.3. On-premises
8.3.1. Market Overview
8.3.2. Market Size & Forecast
9. Marketing Automation Market, By Region
9.1. North America
9.1.1. North America Industrial Floor Coating, By Application
9.1.2. North America Industrial Floor Coating, By Industry
9.1.3. North America Industrial Floor Coating, By Component
9.1.4. North America Industrial Floor Coating, By Organization Size
9.1.5. North America Industrial Floor Coating, By Deployment Type
9.1.6. By Country
9.1.6.1. U.S
9.1.6.2. Canada
9.1.6.3. Mexico
9.2. Europe
9.2.1. Europe Industrial Floor Coating, By Application
9.2.2. Europe Industrial Floor Coating, By Industry
9.2.3. Europe Industrial Floor Coating, By Component
9.2.4. Europe Industrial Floor Coating, By Organization Size
9.2.5. Europe Industrial Floor Coating, By Deployment Type
9.2.6. By Country
9.2.6.1. U.K
9.2.6.2. Germany
9.2.6.3. Italy
9.2.6.4. France
9.2.6.5. Rest of Europe
9.3. Asia Pacific
9.3.1. Asia Pacific Industrial Floor Coating, By Application
9.3.2. Asia Pacific Industrial Floor Coating, By Industry
9.3.3. Asia Pacific Industrial Floor Coating, By Component
9.3.4. Asia Pacific Industrial Floor Coating, By Organization Size
9.3.5. Asia Pacific Industrial Floor Coating, By Deployment Type
9.3.6. By Country
9.3.6.1. China
9.3.6.2. Australia
9.3.6.3. Japan
9.3.6.4. South Korea
9.3.6.5. India
9.3.6.6. Rest of Asia Pacific
9.4. Rest of World
9.4.1. Rest of World Industrial Floor Coating, By Application
9.4.2. Rest of World Industrial Floor Coating, By Industry
9.4.3. Rest of World Industrial Floor Coating, By Component
9.4.4. Rest of World Industrial Floor Coating, By Organization Size
9.4.5. Rest of World Industrial Floor Coating, By Deployment Type
The Marketing Automation Market has been segmented as below:
Marketing Automation Market, By Application
Marketing Automation Market, By Industry
Marketing Automation Market, By Component
Marketing Automation Market, By Organization Size
Marketing Automation Market, By Deployment Type
Marketing Automation Market, By Region
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